[How To Pick THE BEST Private Label Product To Sell On Amazon]
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Hi I’m Daniel Audunsson, and in this video, I am going to show you our scientific, proprietary method for finding the very best product to sell as private label on Amazon. This is completely unique, something I invented myself, so you really haven’t seen this before.
This method is so powerful, it’s going to blow your mind. I promise if you apply this methodology, your odds will be as high as they can possibly be in terms of actually finding, sourcing and selling a product that will have massive long-term success on Amazon. I’m talking about the kind of product that just explodes with success once you launch it.
Let’s hop on over to my computer and I’ll walk you through step-by-step.
All right. Now, we're really diving into the good stuff. Here is a flow chart from Infinity Code that we give all members to really explain this phase of the process, this step. I want to show this to you here.
Step #1 is to “Identify the Product.”
If you look at different niches on Amazon, you'll want to select one, based on some initial surface level research. Then from there, you will have a couple of product opportunities that you identify to be promising based on, again, some surface level research.
Now, where things get really interesting and completely unique and different in our methodology to what anyone else is doing or has done (because we invented this system) is the ‘Validation’ step. Out of those opportunities you identify, you want to pick the best ones. And you want to actually validate them. So, you run what we call 'A Product Validation Test' on Amazon to actually test selling this product. Don't worry, this doesn't mean you're going to have to go and do a lot of work and invest into it and all that stuff. This is something that's very simple and only takes a couple of days. I'll show you how we do this and very inexpensively; it costs about 50 dollars to validate the entire product.
What this is going to enable you to do is to truly make an educated, data-driven, scientific decision about what product to go for and sell. Because, you see, most Amazon sellers base their decision making on this critical point in the process. This is the most important decision you'll ever make: what product to sell. It will make or break you. With the wrong product, you will struggle and just give up. With the right one, you will, like William, just crush it immediately. Even our other students like Ashley and Ivan & Sasha have gone through this, too.
With validation, you will get data from Amazon, from their ads and everything. You will test selling and actually sell a product on Amazon to validate it. Every other seller isn't doing it this way; they will look at surface level data only, even if they’re using some sort of tool or research software. To be frank, these types of research tools are usually marketing gimmicks.
Anything like that, to me, is rather useless. It can give you some insights, but it's all surface level data.
We use zero tools in this part of the process, because nothing beats the science of it, the actual real data that we want to get to make the best decision. But, from this phase, what you've arrived with is a validated winner. You will know for a fact that what you have is extremely likely to be successful.
But you don't stop there, because you might want to validate a few products. What you’ll do to better understand what to move forward with is you’ll collect sourcing data only for those validated ideas. You'll match the validation data with the sourcing data to create pretty accurate projections into the future to see what this product would look like if you went ahead with it and got it up and running. This means finding out exactly how much profit you would make from ads, from organic traffic, etc.
From there, you select the winners. We might do the projections for, let's say, three products. When you've gone through this rigorous research process, the highest ROI-related activity of all is actually this step. You should come out with something super solid that pretty much will just succeed, easily and quickly on its own, which I'll show you here within this entire methodology. But, this is really the only way to really do it, in my opinion, so that you truly succeed until it's scalable and you can continue to put out products and be successful. But almost everyone has it completely backwards.
Now, let's talk about this process in more detail. The first part of identifying your product is to do what we call 'Product Research'.
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